Accurately portraying a character is a skill most commercial models need to perfect.
We work with the largest range of clients of any UK modelling employment agency, so the sheer diversity of characters our models may be asked to pose as is vast. We work with multi-million-pound retail brands, famous charities, start-up companies, finance organisations, luxury brands, hospitality groups, local governments – in fact, we’ve supplied models to just about every type of organisation that needs our help in finding the right models for their campaigns. So, our models could be asked to pose as anyone to make their modelling shoots as impactful as possible.
Getting into character isn’t as simple as it sounds. Whilst we don’t ask for experience, models must know a few pointers to make their assignments a little easier.
We supply actors and other talent to the world of TV and stage. In fact, we always like to hear from anyone with any talent that is useful to our clients. However, for the purpose of this blog, we’ll provide advice to models posing as characters in modelling assignments.
Study the job description. Sometimes our client simply states they are looking for commercial models of a certain age, which doesn’t really reveal a great deal. Dig a little deeper, though, and you’ll be able to imagine what type of character you’re likely to be depicting.
For instance, this recent opening came to us: Female Fitness Models Aged 26yrs+ required for a Fitness Brand Shoot. You don’t necessarily have to have an athletic physique to be selected, because the brand could be aimed at any type of body shape or fitness levels. However, to get into character, the successful model should approach the job in the right frame of mind. A fitness brand shoot is likely to involve athletic posing, stretching, use of sports equipment, wearing athletic clothes. Try to imagine what might be asked of you, and what skills you can bring to the assignment. Studying the job description gives models an extra edge.
We’ve provided models who have needed to pose as everyday people, e.g. customers, staff, or members of the public. In your day-to-day life, study how they act and what they say; that’s how many authors write realistic dialogue in their books. Pick up on their actions and mannerisms. You could be characterising occupations, from outside worker to retail staff member and commuters, to famous stars in the entertainment industry. A model’s versatility is a key weapon in their armoury.
Believe that you are the right model for the job. Back your talents! Ooze confidence without being arrogant and follow directions from professional colleague on set. Listen and be open to gentle criticism – most models don’t get their first attempt in front of the camera spot-on!
Remember that modelling shoots often run on tight schedules. Therefore, be prepared and organised. Have all the point of contacts names and details to hand and give yourself plenty of time to arrive at the location on time. Take an extra pair of clothes, as well as a fully charged phone and water.
We look forward to seeing you transform yourself into a character in a successful modelling shoot or film.
